by Ross Ishikawa | Oct 21, 2022 | Education
Given the important role video now plays in marketing and internal communications, you’d think most organizations would have well-thought-out strategies for measuring video performance. Unfortunately, this isn’t always the case. In fact, I’m often surprised by the...
by splainers | Nov 11, 2020 | Education
The style of your video will depend on a number of factors. Splainers will work with you to develop a custom style for your project. Similar to your script, it usually comes down to two things: your audience and your message. Who is your audience? Broad vs....
by splainers | Nov 9, 2020 | Case Studies, Education, HR, Stories, Tech, Tips
With video becoming a top choice of companies to communicate their brand, internal communication has become a key resource for an organization’s health. By Seth High, Creative Director, Splainers Companies are increasingly turning to video to tell internal...
by splainers | Nov 11, 2020 | Education, Tips
For years, pretty much every airline safety video used the same bland formula. Plain but attractive flight attendants pointed at things while a forgettable voice talked about emergency exits, floatation devices and federal laws prohibiting smoking in the lavatories....
